Word of Mouth Marketing.

Word of mouth is one of the eldest but most effective media of human communication, but many were unknowingly they were promoting willingly and were unpaid. It is actually the most effective marketing strategy or approach because it involves human feeling but many were not realize of the effectiveness. The message can be transmitted one to one or one to many or vice-versa, normally with human voice face to face mode, this is done during the communication device is very limited. Now as the technology advancing rapidly, the message was easily transmitted via telephone or others communicative mean such as text message and the internet.

The message from word of mouth could spread virally and convincingly as the message was origin from the people emotion and experience weather it is positive, negative or neutral especially when transmitted face to face as the body language and facial impression were also play a vital role.

Word of mouth method stays relevant and effective until today as one of the most powerful promotional tool and should be considered as part of almost every business marketing strategy. This is well adopted by MLM or networking company as part of their system and people who spread the message was paid in term of commission when the products or services was sold or purchased. The next level will duplicate the same system creating the next level and next level. The earlier person was still compensated for their initial effort with term and condition. The structure will create a passive income for them when the system starts multiplying and they begin to enjoy the fruit of the seeds they planted earlier.

Those who succeeded in MLM or network system were those who are able to use the word of mouth strategy creatively in touching other people emotion via the knowledge and experience with the products or services. They will also will create returning clients or customers.

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